1. Dominate your Market. Focus on your sector and detect what the existing offer is. Identify the advantages and benefits that distinguish your company from others.
2. Make a Business Plan. It includes short, medium and long-term objectives, the strategies to achieve them, the structure of the organization, the budget you need to finance your project and solutions to solve future problems
3. Define who your client is. Study the behavior and consumption patterns of your target market. Know which segment you want to target and define the subgroup or niche that could be interested in your product or service.
4. Listen to your future buyers. The key for a company to be well received in the market is to give the customer what they need and exceed their expectations.
5. Analyze your competition. Study what other businesses in the same line of business are doing. Analyze their characteristics and see if they really meet the needs of consumers.
6. Make a marketing plan. This will help you define the direction your business will take in three essential aspects: market situation, opportunities and threats, as well as goals to be achieved.
7. Invest in technology. A desktop or laptop is a basic tool for entrepreneurship, along with social media
8. Seek advice and training. The more prepared you are, the better opportunities for growth you will have.
9. Create Strategic Alliances. Identify your strengths, weaknesses and areas of opportunity and determine if you need an investor, partner or distributor to strengthen your company.
10. Build a Productive Team. Integrate a plural group, where each member of the team contributes their talent to increase the productivity of the different areas of the organization.
